Shopify is one of the most popular platforms that provide ecommerce website development services at little or no cost. From building a visually appealing site to attracting customers with discounts and offers, Shopify lets you do it all from one place without any hassle.
Let us now take a detailed look at some of the major benefits of using Shopify:
1) Easy to set up
Web Builder with Easy Drag and Drop options
Mobile Commerce Compatibility
100+ payment gateways
Multiple Languages
Unlimited bandwidth
Shopify helps it’s users to build a complete website without having any technical knowledge about website building. This is because Shopify takes care of all the technicalities involved on their behalf. Using Shopify, thus, speeds up the whole process of establishing a site and helps to get your store go live quickly.
Shopify provides a host of ecommerce website design services. This includes being able to choose from over 70 themes and over 50 languages while building a site.
2) Easy to Manage
Automated Calculation of shipping charges
Reminders to Customers
Calculation of Taxes
Manage from anywhere
You also get full access to the HTML( HyperText Markup Language) and CSS( Cascading Style Sheets) of your site. This lets you modify the site however you want, down to the most minute details.
Shopify lets users manage and customize their store even from their mobiles or tablets. All the information related to the orders placed and the products available, along with the payment details and shipping information, are automatically synced between the site and the app of your store with your inventory. This ensures uninterrupted functioning of your store.
3) Store Management Features
Customer Profiles, Accounts and groups
Email Templates
Fulfillment Centres
Dropshipping
Your site can also include the option for customers to create a profile. Customer profiles can help you contact your customers individually with promotional offers, notifications about new products and much more. This can, in turn, boost your sales.
You can choose to let Shopify handle the fulfilment of your orders involving storing, packaging and shipping, instead of doing it yourself. You can partner up with fulfilment service providers like Amazon.
Shopify can also take care of returns/ refunds of your products and update your inventory and accounts automatically in such cases.
4) SEO and Marketing to boost sales
Supports Best SEO Practices
Automated sitemap.xml
Social Media Integration
Sell on Facebook
Shopify offers SEO or Search Engine Optimisation services like giving the right titles and meta tags to your pages. It also has a range of plugins like Plug in SEO, SEO Plus and SEO Booster that can help you to boost your sales by pointing out the problems on your site and fixing the same. Also, sitemap.xml is automatically created for your products and posts.
5) Exceptional Security
Free 256-bit SSL certificate
Level- 1 PCI compliant
Security is one of the most important aspects to take care of, while selling online. Your and your customer’s account details can be left exposed if your site ever gets breached. Shopify takes care of all the steps involved to keep you and your customers safe and also, handles any attempted breaches.
Shopify gives you a 256-bit built-in SSL or Secure Sockets Layer certificate. This not only protects your site from hackers and encrypts all the stored data but also helps in your store’s SEO. The reason being Google is preferential towards sites with an SSL certificate, as it shows that the customer’s data is protected and hence, ranks such sites higher in order during searches.
6) Top-notch support
Help Center
Online Discussion Groups
Access to Experts
Access to Ecommerce University
Shopify provides support to its users 24/7. You can call, e-mail or chat with their team any time you want. Also, Shopify’s help center contains guides, tutorials and FAQs or Frequently Asked Questions.
They have also got a team of dedicated developers, engineers and advisers called Shopify Experts. Shopify lists their experts based on factors like charges and specialization so that the users can select the best
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